We hear people say "hire passionate salespeople."
But less that 50% of B2B salespeople working today are making quota.
s it because they ALL lack passion?
Many sales trainers will tell you "Yes!" It shouldn't shock you to learn that for many sales trainers, #passion (along with #hustle, #grit and #laziness) seems to be one of the key differentiators between success & failure in sales.
But what about skill? Or talent? Or basic competence?
I think Bob Hope said "Passion for something, without being good at it, is called Golf." It's funny, because it's true.
Andy Molinsky said "Passion only matters if it leads to [something] that delivers impact, whether that impact is measured in revenues, profits, improved process performance, or something entirely differently."
What is all this focus on passion leading us to?