Today your sales manager is busy. Busy pouring over the #CRM dashboards, busy haranguing sales reps, busy approving super deep discounts or "resourceful" contract terms to get stuff out their door. Why?
All to "make the number" - to make their forecast to keep their job or to meet their quota so they can actually PAY for all those gifts they put on their Discover Card 2018? Well you've got that strategy ready don't you?
- Comp - bigger commissions!
- Quota - raise quota!
- Tools - More tools!
- Skills - More training!
- People - better hires!
But wasn't that the plan in 2017?
The previous 9 secrets paint a dystopian view of the future of #B2B sales.
Many will argue this is wrong! That the customer hasn't really changed. That we just need a return to basics. Or we need a new tool or new training. They will say they have the SILVER BULLET.
That's fine. Everyone has to make a buck.
Your sales manager's last secret is a sad one - they know there's no silver bullet that will save us.
No tweak, fix or hack.
We cannot get out of these woods using the road that got us here. We need to cut a NEW PATH.